Pro video blog…Produced by Philip Johnston DoP/Editor


Sometimes its fun just looking at various referrer web sites, these are logged by Word Press when you have traffic from anywhere in the world, usually someone leaves a web link for others to follow. This is a web link from which is from somewhere in China.

That’s the power of the web you can be transported all over the globe and why television is loosing advertising. If you have an idea or new product these days you can bet it’s on every specialist web blog within seconds that beats paid advertising to your local TV station hands down.

Viral advertising relies on that very same concept…the best viral advert happened by pure chance early on this year when an unknown Scottish singer walked onto a stage in Glasgow, by the next day everyone on planet earth new the name of Susan Boyle, that was the power of the internet no amount of television advertising could have projected Susan into global stardom so quickly…and well done Susan a true star in the making.



Having been working in the video business since 1988 I have amassed a great amount of knowledge of both the kit and production values over the last 30 years.

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