NAB SPECIAL…Panasonic P2 ‘E’ cards are one third the price !

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Panasonics new P2 ‘E’ card By Philip Johnston
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ThisRecognized as the industry’s leading solid-state recording solution, Panasonic’s P2 solid-state memory cards ensure highly reliable, video, audio, and metadata recording in any environment, especially in challenging conditions of extreme temperature range, shock, and vibration.

Incorporating a newly-developed technology, E-Series P2 cards transfer recorded content at even higher speeds (up to 1.2Gbps) than current longer life models.   Built with an aluminum die cast casing, P2 cards provide superior durability compared to plastic-based memory cards.

The new E-Series P2 cards are designed to provide highly reliable content recording over a number of years. When recorded once daily, at full capacity (100%), the cards are reusable for up to five years; when used at half capacity (50%), the cards will continue to record for up to 10 years.   A notification is given (in the camcorder’s LCD/viewfinder or the card reader’s display) as the card approaches the end of its life cycle. Details of the card’s capacity and life can also be displayed and tracked on a computer via the P2 formatter software (available for download on www.panasonic-broadcast.com ).  

P2 cards allow professional users to benefit from a fast, easy, file-based workflow and exceptional reliability. Since P2 acquisition requires no media consumption like tape or optical disc, it results in tremendous savings in media costs. The P2 card can be connected instantly to laptop and desktop PCs and is supported by major non-linear editing systems. For connection to laptops with ExpressCard slots or desktop computers, professionals can utilize compatible third party PC card-to-ExpressCard adapters or the Panasonic’s AJ-PCD35E P2 solid-state memory card drive.

The E-Series card is compatible with Panasonic’s full line of P2 camcorders, recorders and workflow tools. The P2 cards can store content in the complete range of P2-supported frame rates and formats, from high definition to standard definition and from DVCPRO to AVC-Intra 100.  

The 16GB and 32GB E-Series P2 cards will be available this May at a suggested list price of 299€ and 450€ respectively. The 64GB E-Series P2 card will be available in August at a suggested list price of 720€. The E-Series will be offered alongside Panasonic’s standard extended lifetime 16GB, 32GB and 64GB P2 cards (A-Series).

“We are committed to the best and fastest media in the solid state industry,” said PBITS Director Jaume Rey. “The new E series P2 cards are offered in addition to our current P2 card range and both product lines will be available to the European marketplace simultaneously. “The new cards highly cost effective but despite this, there is no compromise when it comes to speed as they are able to deliver 1.2 GB of bit rate when used with the PCD35 P2 drive. Above all, the new P2 card line up demonstrates our commitment to solid state memory PCMCIA”

This is great news, I kid you not these new ‘E’ series P2 cards are ONE THIRD the price of the older P2 cards so a 32GB card at £1000 yesterday will now cost £333…Order your HPX301 they are about rocket in sales.

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